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SOCIAL MEDIA

First influencer presented by the Rhineland-Palatinate police force TikTok for young talent: A police cadet is using short videos on the video platform to showcase her everyday student life and inspire young people to join the Rhineland-Palatinate police force. 19-year-old Laila Ziegler from the Palatinate region recently became the state police force's first corporate influencer.

First influencer presented by the Rhineland-Palatinate police force

Germany your influencers German influencers such as Dagi Bee, Julien Bam and Pamela Reif have millions of followers on YouTube, Instagram and TikTok. With their content of all kinds, be it fitness videos, fashion or beauty, they are now shaping Germany's digital culture. As trendsetters, they play an important role in social debates and in shaping the opinions of many young people.

Germany your influencers

Story: Maximilian Schwarzhuber

Story: Maximilian Schwarzhuber

Petfluencer-Awards 2022 Red carpet for four-legged friends: In Cologne, particularly successful dog profiles from social networks were honored with the “German Petfluencer Awards” on Sunday. The “@cookiethehuskyyy” account was voted “Petfluencer of the Year” on TikTok with almost 556,000 followers. In the opinion of the organizer, mistress Lisa shares everyday adventures with humorous videos and a charming overall appearance - and thus convinced the jury. Altogether there were awards in five categories.

Petfluencer-Awards 2022

Antiquarian Klaus is a TikTok star

Influencer Lea de Bruijn Influencer Lea de Bruijn cleans the dining table in her own home, her partner and business partner Levin Rössling (not pictured) films her with a camera. The Tiktok trend in cleaning.

Influencer Lea de Bruijn

"Granfluencers" defy age stereotypes online Günther Krabbenhöft is the epitome of the phrase: "You are only as old as you feel." In an elegant outfit including a Panama hat and a fine waistcoat, he dances to techno music in his videos alongside much younger people at parties.

The 79-year-old proudly announced in an interview with the German Press Agency that he has over 300,000 followers on Instagram. One thing is important to the Kreuzberg native: he dances for himself, he dresses for himself, and he doesn't care about trends. Nevertheless, he sometimes goes to shows at Fashion Week, which starts again in Berlin on July 1st.

"Granfluencers" defy age stereotypes online

Bonanno - The man who lives in another time There are people who like to slip into a different role and dress up. Valerio Bonanno doesn't seem like one of them. There is something about him that gives the impression that he really is a descendant of the German Empire. Is it the striking paleness of his face, the slicked-back hair? The gold-rimmed glasses with the round lenses, the well-groomed mustache and the ramrod straight posture? Or just the clothes: the white stand-up collar, the bow tie, the tuxedo jacket with the embroidered vest underneath? “Please come in,” he says. Under these circumstances, the unusually long corridor that leads from his front door to the living room seems like a time corridor.

Bonanno - The man who lives in another time

SOCIAL MEDIA